Atiya Wolcott
What are your favorite NONAME pieces?
My favorite NONAME piece is the brown polka dotted cardigan. The pattern is playful but the color, more neutral. It is beautiful. The perfect piece to elevate your everyday basics.
Where would you wear NONAME?
I would wear NONAME anywhere I want to be comfortable, yet chic–while skiing, running errands, to the movie theater, etc..
How do you feel when you wear NONAME?
When I wear NONAME I feel playful and chic. I feel like I’m dopamine dressing in fine fabric.
What makes NONAME special or different from other brands?
NONAME stands out from other brands because it delivers classic styles in bold colors juxtaposed with high quality cashmere.
How does working with NONAME make you feel?
Working with NONAME makes me feel energized. Work is easy when the clothes are bursting with color and energy.
How does NONAME inspire you and what does the brand inspire you to do?
Through colorful design, NONAME inspires me to be bright and bold. It inspires me to be vibrant and create vibrant art.
What does NONAME remind you of?
NONAME reminds me of my youth–bursting with energy and color
Tell me about yourself.
My name is Atiya Walcott. I am 30 years old and I live in Chicago, Illinois with my husband Tim and our two dogs Ellie and Rumi. My partner and I met a handful of years ago on youtube. Together we create fashion content for a living. I encourage my audience to shop quality over quantity and to rewear their clothes!
What do you like to do for fun?
For fun I love to cook, listen to audiobooks, and to watch films and reality television with my partner.
How did you get to where you are now, as a content creator?
I got to where I am now as a content creator with persistence, a film degree, and a passion for styling clothes. The persistence kept me going when my videos got no views, the film degree taught me how to edit, and my passion for styling keeps the creative ideas flowing.
A few years ago I decided to post an outfit every day in an effort to create art daily. Eventually the outfits and editing became more refined and I began to work on projects with incredible brands like NONAME. I am so grateful and am excited to achieve and experience more.
How do you make sure your personal brand remains authentic?
I make sure my personal brand stays authentic by spending time offline. I am very grounded by my family who is supportive but largely offline. Sometimes you need a small break from the internet to refresh and remember who you are and why you started creating content in the first place.